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Client & Project

Sleepsies

Product & Category

Children’s sleep companion and bedtime comfort product design

Services Delivered

deployed_code Product design
hardware Prototype design
factory Design for manufacture

Brief

Sleepsies partnered with Alloy to design a range of child-friendly night lights that support healthy sleep. Using clinically backed red-amber light, the products help protect melatonin production while providing gentle illumination for night-time feeding, comfort, and reassurance.

Outcome: A production-ready range of sleep-safe night lights designed for babies, toddlers, and parents, combining evidence-based lighting with calming, home-friendly forms.

Key Outcomes

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Products in the range

Five products designed as a cohesive night light range for different bedtime needs.
0–8

Age range (years)

Designed for children from 0 to 8 years old, supporting newborn, toddler, and early childhood routines.
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Colour options

Three colour options to suit different bedrooms and interiors.
 

Back to Sleep Nightlights - Endorsed by the Children’s Sleep Charity

Tired of being tired? Make light work of getting to sleep, with Sleepsies nightlights. Together with sleep experts, we’ve been busy developing an exciting new product range. Sleepsies helps improve sleep quality for the whole family, from newborn, to mum and dad. Built on scientific research, the Sleepsies range provides a warm red-amber glow. Red light mimics the natural light of a sunset, and has been proven to promote natural circadian rhythms, increasing melatonin release and feelings of sleepiness at night - turning 40 watts into 40 winks. And the even better news - there’s a Sleepsies product for every stage of your child’s bedtime routine, from newborn night-time feeds, to little explorers’ early-hours bathroom visits.

Prototype + Development

Alloy was able to provide valuable input and guidance during the design and development process. Alloy refined the design of the jug across multiple stages, from early sketches through to developed prototypes, to create a water jug that is both stylish and practical. Perfect Pour is a great example of how design and ergonomics can work together to create a product that is not only functional but also a pleasure to use.